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Fiverr Social Media Marketing Skill Test Answers 2024

Achieve Top Scores: To successfully complete the fiverr social media marketing skill test answers 2024 and enhance their profile, freelancers should first study relevant materials and take practice quizzes to familiarize themselves with the content and format. 
During the test, it's crucial to carefully read each question, apply knowledge of social media platforms and marketing strategies, and manage time effectively. After completing the test, reviewing answers for accuracy is essential before submitting. Upon passing, updating the Fiverr profile to include the certification can highlight expertise and attract clients seeking skilled social media marketers. Continuous learning and staying updated with industry trends further solidify credibility in offering effective social media marketing services.

Fiverr Social Media Marketing  Skill Test Answers 2024

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How does creating a social network marketing plan differ from a traditional marketing plan?
a) The brand image should be completely different for social marketing
b) The staff requirements and skillsets for social marketing are different
c) Other than the method of delivery, a marketing plan, either way, will be similar
Answer: c) Other than the method of delivery, a marketing plan, either way, will be similar

What non-financial measure of marketing is important to track?
a) CEO performance
b) Number of new hires in marketing
c) Number of impressions
d) New customer acquisition
Answer: c) Number of impressions

What is a “vlog”?
a) Video Log
b) Video Blog
c) Log of blog activity
d) New technology to aid in blogging
Answer: b) Video Blog

What are the four P’s of marketing?
a) Product, Price, Place, Promotion
b) Price, Popularity, People, Placement
c) Popularity, Product, Promotion, People
d) People, Price, Promotion, Placement
Answer: a) Product, Price, Place, Promotion

What should a company post on Twitter?
a) New product launches
b) Significant company news
c) Occasional day to day posts of interest
d) All of the above
Answer: d) All of the above

What would the marketing budget section of a marketing plan consist of?
a) The cost to write the plan
b) The expected costs for each ad campaign based on the delivery method
c) The overall marketing budget for a year
d) The marketing personnel job descriptions
Answer: c) The overall marketing budget for a year

What is the method for being linked to other users on LinkedIn?
a) Followers
b) Connections
c) Friends
d) Associates
Answer: b) Connections

How often should a marketing plan be revisited?
a) Never, once written it is complete
b) As often as needed in order to revisit the plan of action and revise any new actions
c) At company board meetings
d) During the financial review of the company each month
Answer: b) As often as needed in order to revisit the plan of action and revise any new actions

What place does Pricing have in marketing?
a) Higher prices guarantee a higher revenue stream
b) The company should actively market how much their products cost
c) Different pricing levels can be tested to see what elicits the best consumer response
d) Marketing based on the pricing level relative to the competition is important
Answer: c) Different pricing levels can be tested to see what elicits the best consumer response

Why is it important to post to a blog regularly?
a) It reduces the cost per blog post
b) Keep readers engaged and also gives search engines content to index
c) It gives the social media marketing specialist something to do
d) It allows more chances for the company to put down the competition
Answer: b) Keep readers engaged and also gives search engines content to index

What is meant by the concept of “viral” in social media?
a) Social media which is spread to viewers by the consumer, growing in popularity
b) It is a method of branding a company
c) Advertising which can easily be emailed
d) Marketing advertisements which are not serious
Answer: a) Social media which is spread to viewers by the consumer, growing in popularity

How can LinkedIn serve the company aside from social network marketing?
a) Job openings can easily be dispersed to qualified candidates on LinkedIn
b) Company pictures can be posted to the profile
c) Negative press about the competition can be easily spread
d) Pricing lists can be posted
Answer: a) Job openings can easily be dispersed to qualified candidates on LinkedIn

What is a “call to action”?
a) Giving an advertisement’s receiver a specific direction such as ‘visit the site’
b) Using telemarketing to reach out to potential customers
c) Defaming the competition
d) Creating a new marketing campaign
Answer: a) Giving an advertisement’s receiver a specific direction such as ‘visit the site’

How far into the future should a company plan its marketing activities?
a) Up to 1 year
b) 5 years
c) 1 month
d) Indefinitely
Answer: a) Up to 1 year

What is the main reason traditional marketing will never completely go away?
a) It is cheaper than social media marketing
b) All companies are required by law to use traditional marketing techniques
c) There are better tax write-offs for traditional marketing
d) It’s proven to work time and again
Answer: d) It’s proven to work time and again

What style of blogging would be most effective for building relationships with customers?
a) Using the blog only for press releases
b) Posting resumes of the company officers
c) Posting articles about how terrific the company is, and putting down the competition
d) Writing posts about the company and its ups and downs from inside, personalized approach
Answer: d) Writing posts about the company and its ups and downs from inside, personalized approach

What is meant by “social media optimization”?
a) Creating content which easily creates publicity via social networks
b) Writing clear content
c) Creating short content which is easily indexed
d) Hiring people to create content for social networks
Answer: a) Creating content which easily creates publicity via social networks

What is meant by the “blogosphere”?
a) The act of writing a blog
b) Specific niche blog community
c) The interconnected community of blogs via linking to each other
d) Advertising is done via blogging
Answer: b) Specific niche blog community

Which type of marketing would a company blog be considered?
a) Social Network Marketing
b) Traditional Marketing
c) Both
d) Neither
Answer: c) Both

What is a method of marketing on Facebook which can reach several users by spending money?
a) Pay money for a better quality Facebook account
b) Pay a third party to make posts to your account
c) Charge a fee for users to be your friends
d) Facebook Pay Per Click placed advertisements
Answer: d) Facebook Pay Per Click placed advertisements

What can a company do to offset the cost of running a blog?
a) Place ads on the blog which generate pay per click income
b) Charge users a fee to read the blog
c) Only allow past customers to read the blog
d) Require a monthly membership to the entire company website
Answer: a) Place ads on the blog which generate pay per click income

What methods of social network marketing should a company always use?
a) Blogging only
b) Twitter, Blogs, Facebook
c) YouTube
d) Depends on the company, their product, their audience
Answer: b) Twitter, Blogs, Facebook

What is a contingency plan?
a) A second written plan in case management doesn’t like the original plan
b) A detailed marketing plan
c) A set of actions to be taken if the original plan does not perform as anticipated
d) A marketing plan is written just for social networking
Answer: c) A set of actions to be taken if the original plan does not perform as anticipated

How can a company use the same material for both traditional and social network marketing?
a) Posting a luring comment on Twitter to the company site
b) Selling ad space on the company website
c) Utilizing a television ad campaign online as well on their site and sites such as YouTube
d) Creating a magazine print ad with the company website
Answer: c) Utilizing a television ad campaign online as well on their site and sites such as YouTube

What is “social media optimization”?
a) Creating content which easily creates publicity via social networks
b) Writing clear content
c) Creating short content which is easily indexed
d) Hiring people to create content for social networks
Answer: a) Creating content which easily creates publicity via social networks

What is meant by the “blogosphere”?
a) The act of writing a blog
b) Specific niche blog community
c) The interconnected community of blogs via linking to each other
d) Advertising is done via blogging
Answer: b) Specific niche blog community

Which type of marketing would a company blog be considered?
a) Social Network Marketing
b) Traditional Marketing
c) Both
d) Neither
Answer: c) Both

What is a method of marketing on Facebook which can reach several users by spending money?
a) Pay money for a better quality Facebook account
b) Pay a third party to make posts to your account
c) Charge a fee for users to be your friends
d) Facebook Pay Per Click placed advertisements
Answer: d) Facebook Pay Per Click placed advertisements

What can a company do to offset the cost of running a blog?
a) Place ads on the blog which generate pay per click income
b) Charge users a fee to read the blog
c) Only allow past customers to read the blog
d) Require a monthly membership to the entire company website
Answer: a) Place ads on the blog which generate pay per click income

What methods of social network marketing should a company always use?
a) Blogging only
b) Twitter, Blogs, Facebook
c) YouTube
d) Depends on the company, their product, their audience
Answer: b) Twitter, Blogs, Facebook

What is a contingency plan?
a) A second written plan in case management doesn’t like the original plan
b) A detailed marketing plan
c) A set of actions to be taken if the original plan does not perform as anticipated
d) A marketing plan is written just for social networking
Answer: c) A set of actions to be taken if the original plan does not perform as anticipated

How can a company use the same material for both traditional and social network marketing?
a) Posting a luring comment on Twitter to the company site
b) Selling ad space on the company website
c) Utilizing a television ad campaign online as well on their site and sites such as YouTube
d) Creating a magazine print ad with the company website
Answer: c) Utilizing a television ad campaign online as well on their site and sites such as YouTube

What is “social media optimization”?
a) Creating content which easily creates publicity via social networks
b) Writing clear content
c) Creating short content which is easily indexed
d) Hiring people to create content for social networks
Answer: a) Creating content which easily creates publicity via social networks

What is meant by the “blogosphere”?
a) The act of writing a blog
b) Specific niche blog community
c) The interconnected community of blogs via linking to each other
d) Advertising is done via blogging
Answer: b) Specific niche blog community

Which type of marketing would a company blog be considered?
a) Social Network Marketing
b) Traditional Marketing
c) Both
d) Neither
Answer: c) Both

What is a method of marketing on Facebook which can reach several users by spending money?
a) Pay money for a better quality Facebook account
b) Pay a third party to make posts to your account
c) Charge a fee for users to be your friends
d) Facebook Pay Per Click placed advertisements
Answer: d) Facebook Pay Per Click placed advertisements

What can a company do to offset the cost of running a blog?
a) Place ads on the blog which generate pay per click income
b) Charge users a fee to read the blog
c) Only allow past customers to read the blog
d) Require a monthly membership to the entire company website
Answer: a) Place ads on the blog which generate pay per click income

What methods of social network marketing should a company always use?
a) Blogging only
b) Twitter, Blogs, Facebook
c) YouTube
d) Depends on the company, their product, their audience
Answer: b) Twitter, Blogs, Facebook

What is a contingency plan?
a) A second written plan in case management doesn’t like the original plan
b) A detailed marketing plan
c) A set of actions to be taken if the original plan does not perform as anticipated
d) A marketing plan is written just for social networking
Answer: c) A set of actions to be taken if the original plan does not perform as anticipated

How can a company use the same material for both traditional and social network marketing?
a) Posting a luring comment on Twitter to the company site
b) Selling ad space on the company website
c) Utilizing a television ad campaign online as well on their site and sites such as YouTube
d) Creating a magazine print ad with the company website
Answer: c) Utilizing a television ad campaign online as well on their site and sites such as YouTube

What is “social media optimization”?
a) Creating content which easily creates publicity via social networks
b) Writing clear content
c) Creating short content which is easily indexed
d) Hiring people to create content for social networks
Answer: a) Creating content which easily creates publicity via social networks

What is meant by the “blogosphere”?
a) The act of writing a blog
b) Specific niche blog community
c) The interconnected community of blogs via linking to each other
d) Advertising is done via blogging
Answer: b) Specific niche blog community

Which type of marketing would a company blog be considered?
a) Social Network Marketing
b) Traditional Marketing
c) Both
d) Neither
Answer: c) Both

What is a method of marketing on Facebook which can reach several users by spending money?
a) Pay money for a better quality Facebook account
b) Pay a third party to make posts to your account
c) Charge a fee for users to be your friends
d) Facebook Pay Per Click placed advertisements
Answer: d) Facebook Pay Per Click placed advertisements

What can a company do to offset the cost of running a blog?
a) Place ads on the blog which generate pay per click income
b) Charge users a fee to read the blog
c) Only allow past customers to read the blog
d) Require a monthly membership to the entire company website
Answer: a) Place ads on the blog which generate pay per click income

What methods of social network marketing should a company always use?
a) Blogging only
b) Twitter, Blogs, Facebook
c) YouTube
d) Depends on the company, their product, their audience
Answer: b) Twitter, Blogs, Facebook

What is a contingency plan?
a) A second written plan in case management doesn’t like the original plan
b) A detailed marketing plan
c) A set of actions to be taken if the original plan does not perform as anticipated
d) A marketing plan is written just for social networking
Answer: c) A set of actions to be taken if the original plan does not perform as anticipated

How can a company use the same material for both traditional and social network marketing?
a) Posting a luring comment on Twitter to the company site
b) Selling ad space on the company website
c) Utilizing a television ad campaign online as well on their site and sites such as YouTube
d) Creating a magazine print ad with the company website
Answer: c) Utilizing a television ad campaign online as well on their site and sites such as YouTube

What is “social media optimization”?
a) Creating content which easily creates publicity via social networks
b) Writing clear content
c) Creating short content which is easily indexed
d) Hiring people to create content for social networks
Answer: a) Creating content which easily creates publicity via social networks

What is meant by the “blogosphere”?
a) The act of writing a blog
b) Specific niche blog community
c) The interconnected community of blogs via linking to each other
d) Advertising is done via blogging
Answer: b) Specific niche blog community

Which type of marketing would a company blog be considered?
a) Social Network Marketing
b) Traditional Marketing
c) Both
d) Neither
Answer: c) Both

What is a method of marketing on Facebook which can reach several users by spending money?
a) Pay money for a better quality Facebook account
b) Pay a third party to make posts to your account
c) Charge a fee for users to be your friends
d) Facebook Pay Per Click placed advertisements
Answer: d) Facebook Pay Per Click placed advertisements

What can a company do to offset the cost of running a blog?
a) Place ads on the blog which generate pay per click income
b) Charge users a fee to read the blog
c) Only allow past customers to read the blog
d) Require a monthly membership to the entire company website
Answer: a) Place ads on the blog which generate pay per click income

What methods of social network marketing should a company always use?
a) Blogging only
b) Twitter, Blogs, Facebook
c) YouTube
d) Depends on the company, their product, their audience
Answer: b) Twitter, Blogs, Facebook

What is a contingency plan?
a) A second written plan in case management doesn’t like the original plan
b) A detailed marketing plan
c) A set of actions to be taken if the original plan does not perform as anticipated
d) A marketing plan is written just for social networking
Answer: c) A set of actions to be taken if the original plan does not perform as anticipated

How can a company use the same material for both traditional and social network marketing?
a) Posting a luring comment on Twitter to the company site
b) Selling ad space on the company website
c) Utilizing a television ad campaign online as well on their site and sites such as YouTube
d) Creating a magazine print ad with the company website
Answer: c) Utilizing a television ad campaign online as well on their site and sites such as YouTube

What is “social media optimization”?
a) Creating content which easily creates publicity via social networks
b) Writing clear content
c) Creating short content which is easily indexed
d) Hiring people to create content for social networks
Answer: a) Creating content which easily creates publicity via social networks

What is meant by the “blogosphere”?
a) The act of writing a blog
b) Specific niche blog community
c) The interconnected community of blogs via linking to each other
d) Advertising is done via blogging
Answer: b) Specific niche blog community

Which type of marketing would a company blog be considered?
a) Social Network Marketing
b) Traditional Marketing
c) Both
d) Neither
Answer: c) Both

What is a method of marketing on Facebook which can reach several users by spending money?
a) Pay money for a better quality Facebook account
b) Pay a third party to make posts to your account
c) Charge a fee for users to be your friends
d) Facebook Pay Per Click placed advertisements
Answer: d) Facebook Pay Per Click placed advertisements

What can a company do to offset the cost of running a blog?
a) Place ads on the blog which generate pay per click income
b) Charge users a fee to read the blog
c) Only allow past customers to read the blog
d) Require a monthly membership to the entire company website
Answer: a) Place ads on the blog which generate pay per click income

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